Management Skills for Account Managers

Becoming an account manager introduces a range of first-time responsibilities relating to client, people and programme management that many individuals feel under-equipped to deal with without proper training and guidance.

This programme is designed to run as a series of modules, each selected and tailored to the needs of the group involved.  Spreading a number of modules over a reasonable period also allows for skills to embed and for content to be reflected upon and reviewed at subsequent sessions, thus enhancing the learning process.

Optional modules include:

  • An introduction to the role and expectations of an account manager
  • Understanding behavioural preferences and management  styles
  • How to adapt and connect with others for more successful interactions
  • Managing client relationships
  • Focusing on value and achieving results through a team
  • Delivering constructive feedback
  • Managing poor performance
  • Focusing on results
  • Account development
  • Controlling account costs and service levels
  • Basic negotiation skills
  • Brave PR
  • Business Link
  • Capgemini
  • Chartered Institute of Marketing
  • CIPR
  • Cohn and Wolfe
  • Communique PR
  • Cow PR
  • Darwall Smith & Associates
  • Eulogy!
  • Food Brands Group
  • GCI
  • Guildford Borough Council
  • Hill & Knowlton
  • immediate future PR
  • Kaizo
  • Ketchum
  • KPMG
  • Kurt Geiger
  • London Borough of Camden
  • Manning Selvage and Lee
  • My Croatia
  • Porter Novelli
  • Prevista
  • Radiator PR
  • Royal Mail
  • Saudi British Bank (SABB)
  • Saudi Basic Industries Corporation (SABIC)
  • Selfridges
  • Siren
  • Slice
  • The Red Consultancy
  • Toni & Guy
  • Wild Card
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