Savage Communications
COMMUNICATING CLEARLY
IN LIVE CHAT
This workshop is designed to help you write clear, empathetic communications to residents who request repairs. It will help you plan, draft, review and proofread your messages efficiently and effectively.
SESSION 1:
WRITING CLEARLY
-
Writing simply – eliminating jargon and using simple language
-
Writing short – using short paragraphs and short sentences
-
Writing concisely – writing beautiful sentences with no unnecessary words
-
Explaining decisions – using ‘because’ to help people understand the answer they are getting
-
Saying no – referring to the policy and giving other options (if appropriate)
-
Taking responsibility – knowing when and when not to pass calls to managers​
SESSION 2:
WRITING WARMLY
-
Building trust through writing – by demonstrating warmth and competence
-
Camden’s tone of voice – what is and isn’t appropriate
-
Sounding professional
-
Apologising when appropriate
-
Seeing others’ perspectives
-
Dealing with unreasonable behaviour
WHAT PEOPLE SAY
GET GEARED
FOUNDER
​Margaret is quick to get to the heart of what motivates customers and is able to use that understanding to produce communication materials that "work", with the customer and commercially.
LEADERSHIP MINDS
FOUNDER
Margaret is the type of communications expert that you want to have by your side when you need a supportive and knowledgeable partner. Her style is gentle and warm, like a hot cup of tea.
RBK
DIRECTOR OF PLANNING
Feedback is excellent, both about content and Margaret’s approach. People are talking about it in the office and nagging each other informally. They really liked it being so well tailored for what they do. Thank you!! A job well done.
MARGARET WEBSTER
Margaret is a professional writer and communicator, and specialist trainer and coach in these areas. She has been helping organisations to create compelling communications, delivered with impact, for over 20 years.
As a trainer, Margaret shows people how to craft communications and presentations that are relevant, clear and vivid for their target audiences. She shares practical techniques and tools so they can quickly improve their business writing and public speaking.
​
Her talent lies in bringing her subject matter to life in an engaging, memorable way.
Her clients include AstraZeneca, English Football League, London Stock Exchange, Macmillan Cancer Support, Network Rail, and the Royal Borough of Kensington & Chelsea.