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Savage Communications

INFLUENCE & PERSUASION

Tuesday 6 July 2021

13.30-17.00

Meeting ID: 862 8831 9832
Passcode: 939269

IMPORTANT

  1. Download the Zoom app before the workshop.
     

  2. Head into the waiting room 5 minutes before the start time.
     

  3. Complete your pre-work by the deadline.

ABOUT THE TRAINING

Hi everyone,

I'm looking forward to seeing you for the Influence & Persuasion workshop.

This training programme provides the advanced communication skills to be able to persuade and influence internal stakeholders. You will have the confidence to gain buy-in and influence important business decisions.

 

You will learn how to establish trusted advisor status with colleagues, dealing with challenging situations, confidently and assertively. You will gain valuable techniques for forging strong working relationships with different types of colleagues. 

 

This workshop includes practical, problem-solving exercises that enable you to immediately put into practice what you have learned.

See you soon!

Kerry

 

MODULE 1

Powers of Persuasion

  • Use persuasive, influencer language to land your message

  • Build an irrefutable business case, using the NOSE model

  • Pre-empt objections and resistance, building them into your recommendations

  • Use plain English to convey technical messages

MODULE 2

Trusted Advisor

  • Understand the components of a trusted relationship and benchmark your own trusted advisor status

  • Command trust and respect, by finding the perfect balance between warmth and competence

  • Learn how to dial up or de-emphasise your energy levels, according to your extraverted / introverted inclinations

  • Hone vocal delivery – pace, tone, volume and clarity – becoming aware of personal habits

MODULE 3

Audience Awareness

  • Understand different personalities and what makes them tick

  • Develop awareness of needs and motivators 

  • Recognise communication preferences and know how to adapt 

  • Appreciate other perspectives and agendas

  • Listen carefully for what’s being said and not being said

MODULE 4

Challenging Situations

  • Learn how to say no, positively

  • Manage disgruntled colleagues

  • Find your voice with more dominant colleagues

  • Think on your feet 

  • Field difficult questions and objections 

 
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PREPARATION

In preparation for these workshops, send your responses to the questions below to Sally by Tuesday 22 June.

 

  1. Who is the person in the business you most need to influence and, typically, what do you need them to do? 
     

  2. What’s the biggest challenge you face in influencing them?
     

  3. Looking at the workshop overview, what are your objectives for the training? Please meet with your line manager to discuss this in advance. 

WHAT PEOPLE SAY

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BRITISH FASHION COUNCIL

 

MARKETING MANAGER

I just wanted to say thank you so much for everything. You really are making such a difference to us all.

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CLARION

 

CEO

We have worked with Kerry over the past few years to deliver training when we have a specific need.  She really seems to get under the skin of the people she is training and helps them to identify any problem areas and change their behaviour. 

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POQ

 

PROJECT MANAGER

It's been a rollercoaster over the last couple of months addressing my emotions and digging deeper into my feelings and motivations in the workplace. Thank you for your help making this a productive exercise for me and helping me see the light. You're a positive and inspirational force!

ABOUT KERRY SAVAGE

Kerry Savage is an inspirational and dynamic coach and trainer, who is passionate about helping others succeed. 

Over the years, she has worked within many high profile organisations, including Formula 1, Sony, eBay and the British Fashion Council.

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She has helped people overcome significant communications challenges, such as building their professional brand, dealing with change and presenting under pressure.

She is an accredited in Liberating Leadership, a licensed Insights Discovery® practitioner, a member of the Association for Coaching and NLP trained. 

Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.

CONSULTANCIES

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image3
RedConsultancy
RedConsultancy
Ogilvy
Ogilvy
Four
Four
ColeyPorterBellFinal
ColeyPorterBellFinal
Unlimited Group
Unlimited Group
Lansons
Lansons
Exposure
Exposure
FleishmanHillardFishburn.jpg
FleishmanHillardFishburn.jpg
Greenlight
Greenlight
Clarion
Clarion
Portas
Portas
Talk PR 2
Talk PR 2
NelstonBostock2
NelstonBostock2
Greenhouse
Greenhouse

CORPORATE CLIENTS

SonyATV
SonyATV
Louboutin
Louboutin
ebay
ebay
CIPR2
CIPR2
VICE
VICE
FCA_edited
FCA_edited
Odeon
Odeon
McDonalds-logo
McDonalds-logo
BritishFashionCouncil
BritishFashionCouncil
NHS
NHS
WWF
WWF
Asda
Asda
NetworkRail
NetworkRail
BBC
BBC
Savills
Savills