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Savage Communications

RESPONDING
TO RFPs

VENUE

MHP Group

60 Great Portland Street

London W1W 7RT

DATE

Thursday 2 November

Friday 10 November

Thursday 16 November

09.30-13.00

WE ARE LIVE IN

This practical workshop will provide you with the clarity and confidence to structure a winning strategic RFP response, from scratch. You will understand the essential steps, from taking the brief, right through to writing the submission and delivering a compelling presentation.

You will have the skills to sell ideas, gain buy-in to recommendations and influence important business decisions with the language you use, the knowledge you demonstrate and the credibility you display.

MODULE 1:

INTERPRET THE BRIEF & DEVELOP THE STRATEGY

  • Interrogate the brief with advanced questioning skills
     

  • Demonstrate commercial acumen by aligning recommendations with business objectives
     

  • Conduct thorough research to deliver insight and originality
     

  • Run a strategic brainstorm, arriving at the ‘wow’ moment effortlessly

MODULE 2:

ARTICULATE THE STRATEGY IN A COMPELLING WAY

  • Develop the narrative and build an irrefutable business case 
     

  • Structure responses clearly, ensuring a golden thread runs throughout  
     

  • Use clear, persuasive language to land key messages
     

  • Translate written responses into powerful pitches

MODULE 3:

DELIVER WITH IMPACT

  • Guarantee a positive first impression with powerful personal introductions 
     

  • Build trusted advisor status, by finding the perfect balance between warmth and competence 
     

  • Practice presenting with prowess and taking your audience on a journey 
     

  • Adopt a value-based approach to budget conversations  

WHAT PEOPLE SAY

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BLAKENEY
 
COMMS DIRECTOR

A brilliant session - informative, informal and interactive and perfectly pitched to a large, mixed group.

Thank you, Amelia - your energy, expertise and experience over the last two days was invaluable.

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SKYPARLOUR

EXECUTIVE DIRECTOR

Trust is the cornerstone of our industry. Taking the time to consider how to improve and excel at becoming a trusted advisor for your clients and your team is literally priceless. I cannot recommend Amelia and Savage Communications enough. Thank you for a great day.

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GT&I
 
DESIGNER

The delivery of the workshop was amazing - Amelia got everyone involved and it was incredible insightful.

AMELIA BULLOCK-MUIR

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Amelia is an outstanding trainer and performance coach, and a seasoned communications specialist. Passionate about her work, she brings dynamism, knowledge and transformative energy to every session.

 

She helps clients from PR, marketing and sales executives to the c-suite to perform more confidently, persuasively and effectively. Workshops topics include management and leadership, strategic communications, creative and persuasive writing, and presentation skills.

 

Amelia is an accredited trainer for the Chartered Institute of Public Relations. Her other clients include Capgemini and the Financial Ombudsman Service, as well as many marketing agencies.

 

She is a psychology graduate, holds a Professional Certificate in Executive Coaching from Henley Business School and is a group exercise instructor with a keen interest in adopting a holistic approach to drive individual and organisational performance.  

 

Previously, she spent over a decade working for leading independent communications consultancies, providing strategic counsel and training.

Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our most recent clients.

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