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Savage Communications

PERSONAL BRANDING

09.00-16.15
Wednesday 13 September

Venue: Rathbones

WE ARE LIVE IN

IMPORTANT

WORKSHOP OVERVIEW

Hi everyone,

I'm looking forward to seeing you for Personal Branding training.
 
Managing your reputation is critical to professional success. The purpose of this workshop is to build a personalised brand strategy that will develop your self-awareness and can be used as a vital part of your development at Rathbones. What is your current brand? Where could you improve? How can you stand out from the crowd? 
  
It promises to be a really fun, interactive programme, where you will learn lots of practical techniques that you can take away and apply immediately. 
 
We will be covering the following topics, during the training: 
  

  • Objectives: What would you like your brand perception to be?  

  • Situational analysis: What is your current brand perception?  

  • Target audience: Who do you need to influence? What do we know about them – their wants and needs? 

  • Strategy: How will you build an excellent reputation and cement important relationships within the business?  

  • Tactics: What practical techniques can you apply to help you meet your objectives? 

    • How to structure a persuasive business case 

    • How to adapt to different communication preferences  

    • How to prepare for meetings  

    • How to demonstrate executive presence in meetings  

    • How to communicate clearly and concisely 

    • How to deal with challenging situations, such as getting your voice heard or thinking on your feet 

  • Evaluation: How will you measure success and keep the training alive?  

See you soon!

Margaret

PREPARATION

To get us in good shape for the training, please could you complete this formand bring it with you to the workshop. 

Preparation

WHAT PEOPLE SAY

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CAPGEMINI IRELAND
 
HR BUSINESS PARTNER

Margaret’s writing course was excellent. It was well-received and created a buzz in the office. She was seen by the participants as someone who not only knew the subject in depth, but was also an extremely personable and engaging trainer. 

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ROYAL SOCIETY OF BIOLOGY
 
DIGITAL LEARNING OFFICER

Margaret is great at what she does and created a very engaging and interesting course. The delegates were full of praise for her and the way she delivered the minute-taking courses, particularly via Zoom, where she managed to maintain a good level of interactivity.

Preparation

ABOUT MARGARET WEBSTER

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Margaret is a professional writer and communicator, and specialist trainer and coach in these areas. She has been helping organisations to create compelling communications, delivered with impact, for over 20 years.
 

As a trainer, Margaret shows people how to craft communications and presentations that are relevant, clear and vivid for their target audiences. She shares practical techniques and tools so they can quickly improve their business writing and public speaking. 

Her talent lies in bringing her subject matter to life in an engaging, memorable way. 
 
Her clients include AstraZeneca, English Football League, London Stock Exchange, Macmillan Cancer Support, Network Rail, and the Royal Borough of Kensington & Chelsea.

Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.

CONSULTANCIES

CORPORATE CLIENTS

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