RESILIENCE RESOURCE LIST

Savage Communications
PERSONAL BRANDING
Wednesday 22 September 2021
09.30-17.00
with lunch break
Venue:
Rathbone Brothers Plc
8 Finsbury Circus,
London EC2M 7AZ
ABOUT THE TRAINING
Hi everyone,
I'm looking forward to seeing you for Personal Branding training.
Managing your reputation is critical to professional success. The purpose of this workshop is to build a personalised brand strategy that will develop your self-awareness and can be used as a vital part of your development at Rathbones. What is your current brand? Where could you improve? How can you stand out from the crowd?
It promises to be a really fun, interactive programme, where you will learn lots of practical techniques that you can take away and apply immediately.
We will be covering the following topics, during the training:
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Objectives: What would you like your brand perception to be?
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Situational analysis: What is your current brand perception?
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Target audience: Who do you need to influence? What do we know about them – their wants and needs?
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Strategy: How will you build an excellent reputation and cement important relationships within the business?
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Tactics: What practical techniques can you apply to help you meet your objectives?
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How to structure a persuasive business case
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How to adapt to different communication preferences
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How to prepare for meetings
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How to demonstrate executive presence in meetings
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How to communicate clearly and concisely
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How to deal with challenging situations, such as getting your voice heard or thinking on your feet
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Evaluation: How will you measure success and keep the training alive?
See you soon!
Kerry

IMPORTANT: Please complete this questionnaire, designed to get you thinking about your personal brand strategy and bring it with you to the session.
Read through the course outline above and come prepared with your objectives for the training.
PREPARATION
WHAT PEOPLE SAY

HS2
MARKETING MANAGER
I truly believe you have made a lasting positive impact on my life. Thank you for your dedication, passion and obvious preparation you put into make a day's presentation training really count. It did.

FEDEX
SENIOR ENGINEER
The workshop was 'How to WOW!' and she did just that. Aside from her perfect preparation for the course (she did her homework), she was able to turn a group of engineers into excellent presenters in 3 days! The course is fast paced, fun, informative, but most of all gives results.
ABOUT KERRY SAVAGE
Kerry Savage has been training and coaching businesses for the last 17 years - and working with Rathbones since 2010. She is a respected communications trainer with an impressive client list, including McDonald’s, Sony, Formula 1 and the Financial Conduct Authority.
Kerry works with professionals, both on a 1-2-1 and group basis. Over the years, she has helped hundreds of executives overcome business challenges, such as building their professional brand, influencing stakeholders and presenting under pressure.

Kerry is an inspirational and dynamic trainer, who is passionate about helping others succeed. She has a professional certificate in executive coaching from Henley Business School. She is accredited in Liberating Leadership, a licensed Insights Discovery® practitioner, a member of the Association for Coaching and NLP trained. Her workshops have been described as the ‘next generation of training'.
Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.
CONSULTANCIES
CORPORATE CLIENTS