RESILIENCE RESOURCE LIST
Savage Communications
PLAIN ENGLISH & TONE OF VOICE
COHORT 1
Plain English
09.00-12.00 Wednesday 23 March
Tone of Voice
09.00-12.00 Tuesday 29 March
COHORT 2
Plain English
09.00-12.00 Thursday 24 March
Tone of Voice
09.00-12.00 Thursday 31 March
Meeting ID: 824 644 5034
IMPORTANT
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Download the Zoom app before the workshop.
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Dial in from your own device, in a completely separate location / meeting room from other participants wherever possible.
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Head into the waiting room 5 minutes before the start time.
ABOUT THE TRAINING
Hi everyone,
I'm looking forward to seeing you for the Plain English and Tone of Voice workshops.
The purpose of these workshops is to:
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Reinvigorate your writing processes, raise standards and ensure an excellent quality of writing within the planning team
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Give you the confidence to use concise, accessible language that all audiences can easily understand
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Demonstrate how to create a positive, helpful tone of voice
Module 1: Plain English
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Considering your audience
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Writing succinctly
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Proofreading effectively
Module 2: Tone of Voice
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Understanding tone of voice
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Using Buckinghamshire's tone of voice
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Flexing your tone for different situations
See you soon!
Margaret
PREPARATION
Please think about the reports and emails you write, and send your responses to the following questions to Sarah by Wednesday 9 March.
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What are your expectations/hopes from these sessions?
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What are your main challenges and areas of development?
WHAT PEOPLE SAY
CAPGEMINI IRELAND
HR BUSINESS PARTNER
Margaret’s writing course was excellent. It was well-received and created a buzz in the office. She was seen by the participants as someone who not only knew the subject in depth, but was also an extremely personable and engaging trainer.
ROYAL SOCIETY OF BIOLOGY
DIGITAL LEARNING OFFICER
Margaret is great at what she does and created a very engaging and interesting course. The delegates were full of praise for her and the way she delivered the minute-taking courses, particularly via Zoom, where she managed to maintain a good level of interactivity.
ABOUT MARGARET WEBSTER
Margaret Webster is not only a professional writing trainer, she is a professional writer and communicator.
Her clients include AstraZeneca, Bank of America, English Football League, George P. Johnson Experience Marketing, Historic England, London Stock Exchange, Macmillan Cancer Support, Network Rail and the Royal Borough of Kensington & Chelsea.
Margaret’s talent lies in bringing her subject matter to life in an engaging, memorable way.
As a writer, she has been producing corporate and marketing communications for over 20 years. She has written about a wide variety of topics for diverse audiences across many different media – ranging from light-hearted feature articles to high-stakes conference speeches.
For the last seven years, she has specialised in large, complex projects where she works with organisations on their most important communications, such as books, key reports, strategies, standard operating procedures, television scripts and pitch documents.
She shows their people how to craft communications that are relevant, clear and vivid for their target audiences. And she shares practical techniques and tools with them so they can quickly improve their business writing and presentations.
Margaret is also a coach to senior executives, entrepreneurs, technical experts and other writers.
Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.
CONSULTANCIES
CORPORATE CLIENTS