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Savage Communications

PLAIN ENGLISH & TONE OF VOICE

COHORT 1

Plain English
09.00-12.00 Wednesday 23 March
Tone of Voice
09.00-12.00 Tuesday 29 March

COHORT 2

Plain English
09.00-12.00 Thursday 24 March

Tone of Voice
09.00-12.00 Thursday 31 March

Meeting ID: 824 644 5034

IMPORTANT

  1. Download the Zoom app before the workshop.

     

  2. Dial in from your own device, in a completely separate location / meeting room from other participants wherever possible.

     

  3. Head into the waiting room 5 minutes before the start time.
     

  4. Complete your pre-work by the deadline.

ABOUT THE TRAINING

Hi everyone,

I'm looking forward to seeing you for the Plain English and Tone of Voice workshops.

The purpose of these workshops is to:

  • Reinvigorate your writing processes, raise standards and ensure an excellent quality of writing within the planning team

  • Give you the confidence to use concise, accessible language that all audiences can easily understand

  • Demonstrate how to create a positive, helpful tone of voice

 

Module 1: Plain English

 

  • Considering your audience

  • Writing succinctly

  • Proofreading effectively

 

Module 2: Tone of Voice

  • Understanding tone of voice

  • Using Buckinghamshire's tone of voice

  • Flexing your tone for different situations

See you soon!

Margaret

PREPARATION

Please think about the reports and emails you write, and send your responses to the following questions to Sarah by Wednesday 9 March.

  1. What are your expectations/hopes from these sessions?
     

  2. What are your main challenges and areas of development?

 

WHAT PEOPLE SAY

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CAPGEMINI IRELAND

HR BUSINESS PARTNER

Margaret’s writing course was excellent. It was well-received and created a buzz in the office. She was seen by the participants as someone who not only knew the subject in depth, but was also an extremely personable and engaging trainer. 

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ROYAL SOCIETY OF BIOLOGY

DIGITAL LEARNING OFFICER

Margaret is great at what she does and created a very engaging and interesting course. The delegates were full of praise for her and the way she delivered the minute-taking courses, particularly via Zoom, where she managed to maintain a good level of interactivity.

ABOUT MARGARET WEBSTER

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Margaret Webster is not only a professional writing trainer, she is a professional writer and communicator.

Her clients include AstraZeneca, Bank of America, English Football League, George P. Johnson Experience Marketing, Historic England, London Stock Exchange, Macmillan Cancer Support, Network Rail and the Royal Borough of Kensington & Chelsea. 

Margaret’s talent lies in bringing her subject matter to life in an engaging, memorable way. 

As a writer, she has been producing corporate and marketing communications for over 20 years. She has written about a wide variety of topics for diverse audiences across many different media – ranging from light-hearted feature articles to high-stakes conference speeches. 

For the last seven years, she has specialised in large, complex projects where she works with organisations on their most important communications, such as books, key reports, strategies, standard operating procedures, television scripts and pitch documents.

She shows their people how to craft communications that are relevant, clear and vivid for their target audiences. And she shares practical techniques and tools with them so they can quickly improve their business writing and presentations.

Margaret is also a coach to senior executives, entrepreneurs, technical experts and other writers.

Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.

CONSULTANCIES

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RedConsultancy
RedConsultancy
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Ogilvy
Ogilvy
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Four
Four
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ColeyPorterBellFinal
ColeyPorterBellFinal
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Unlimited Group
Unlimited Group
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Lansons
Lansons
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Exposure
Exposure
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FleishmanHillardFishburn.jpg
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Greenlight
Greenlight
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Clarion
Clarion
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Portas
Portas
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Talk PR 2
Talk PR 2
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NelstonBostock2
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Greenhouse
Greenhouse
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CORPORATE CLIENTS

SonyATV
SonyATV
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Louboutin
Louboutin
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Quintessentially2
Quintessentially2
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CIPR2
CIPR2
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VICE
VICE
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FCA_edited
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Odeon
Odeon
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McDonalds-logo
McDonalds-logo
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BritishFashionCouncil
BritishFashionCouncil
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NHS
NHS
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WWF
WWF
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Asda
Asda
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NetworkRail
NetworkRail
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BBC
BBC
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Savills
Savills
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