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Savage Communications

INFLUENCE & PERSUASION

Friday 30 April & Friday 7 May

10.30-12.00

13.00-14.30

Meeting ID: 880 0365 3420
Passcode: 590447

If you don't have the Zoom app, please download it ahead of the training.

ABOUT THE TRAINING

Hi everyone,

I'm looking forward to seeing you for Influence & Persuasion.

This training programme provides the advanced communication skills to be able to persuade and influence internal stakeholders. You will have the confidence to gain buy-in and influence important business decisions.

 

You will learn how to establish trusted advisor status with colleagues, dealing with challenging situations, confidently and assertively. You will gain valuable techniques for forging strong working relationships with different types of colleagues. 

 

Each 90-min module involves practical, problem-solving exercises that enable you to immediately put into practice what you have learned.

See you soon!

Izzy

MODULE 1

Powers of Persuasion

  • Use persuasive, influencer language to land your message

  • Build an irrefutable business case, using the NOSE model

  • Pre-empt objections and resistance, building them into your recommendations

  • Use plain English to convey technical messages

MODULE 2

Trusted Advisor

  • Understand the components of a trusted relationship and benchmark your own trusted advisor status

  • Command trust and respect, by finding the perfect balance between warmth and competence

  • Learn how to dial up or de-emphasise your energy levels, according to your extraverted / introverted inclinations

  • Hone vocal delivery – pace, tone, volume and clarity – becoming aware of personal habits

MODULE 3

Audience Awareness

  • Understand different personalities and what makes them tick

  • Develop awareness of needs and motivators 

  • Recognise communication preferences and know how to adapt 

  • Appreciate other perspectives and agendas

  • Listen carefully for what’s being said and not being said

MODULE 4

Challenging Situations

  • Learn how to say no, positively

  • Manage disgruntled colleagues

  • Find your voice with more dominant colleagues

  • Think on your feet 

  • Field difficult questions and objections 

 
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In preparation for these workshops, send your responses to the questions below to Rosie by Thursday 22 April.

 

  1. Who is the person in the business you most need to influence and, typically, what do you need them to do? 
     

  2. What’s the biggest challenge you face in influencing them?
     

  3. Looking at the workshop overview, what are your objectives for the training? Please meet with your line manager to discuss this in advance. 

PREPARATION

WHAT PEOPLE SAY

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SQN

 

MANAGING DIRECTOR

“Our team benefitted hugely from the breadth of knowledge, insight and first-hand experience delivered by Isobel. All members of our team left each of the sessions informed, invigorated and eager to put their newfound learning into practice.We look forward to working with her again in the future – highly recommended!”

ABOUT ISOBEL CAMIER

Isobel Camier (MCIPR) is a senior communications professional and PR trainer. She has been in the industry for over 15 years, working both agency-side and as Head of Communications for Williams F1. 

Today, Isobel delivers bespoke PR workshops to agencies, corporate businesses, individuals and charities. Her talent is in tailoring training sessions to clients' specific objectives. Her training style is known for being energetic and engaging. 

She has the privilege of being an accredited trainer for the Chartered Institute of Public Relations, where she runs training on a range of topics.

 

Her other training clients have included Red Consultancy, CC Group, Tamarindo, Clarion Communications, Erlam and media specialist Response Source. 

Since 2004, Savage Communications has delivered training to hundreds of organisations across the UK and globally. Here is a small flavour of some our clients.

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